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Alpha’s Got a Greener Point of View

22 Apr

Turn off the lights when you’re not in a room. Take a quick shower, not a bath. Recycle your junk mail. We all know we can make a difference and save resources by making little changes day to day.

There aren’t really quick tips to running 125,000 sq. feet of facilities greener. But, Alpha is not about quick fixes, we have a serious commitment to our environment and planet.

One thing we’ve done is change the lighting systems in our manufacturing facility, switching from 400W High-Intensity Discharge bulbs to T5 High-Output bulbs. If you’re wondering what that means, it translates into an energy savings of 50% while giving off twice the light. But that’s just the beginning of our story.

That’s why we’ve rolled out our new environmental page, so you can learn about how we innovate and update our business to do our part in saving the planet. From recycling materials to changing our processes and work habits, Alpha has been working hard for the little blue ball in our solar system we call home.

Happy Earth Day.

Alpha: Made in Michigan

18 Apr

At the IDEA: Detroit conference, near the doors, was a table stacked with literature boasting “MAKE it HERE,” filled with reasons for setting up shop in the mitten. They are the same reasons our city can’t stop discussing Chrysler’s “Imported from Detroit” Commercial. The welcoming address of the conference referenced the commercial, spoken hand-in-hand with the expressions of awe over “inspiring, electrifying, nourishing” ideas from the region.

Dale Dougherty, of Make Magazine fame, noted that he was not a Michigan native, but he chooses to host a Maker Faire here because of the area’s compelling nature, naming Henry Ford the original tinkerer. “You have manufacturing in your blood,” he explained. It was tough to argue with him, especially after an elaborate technological explanation of the 2011 North American Car of the Year, the Chevy Volt. Throughout the different presentations, it was clear southeastern Michigan offers opportunities and a mindset like no place else. Regional residents carry strong local pride, including a couple of innovators featured at the conference. Travis Wright and Philip Lauri are planning a college tour to tell students about the value of this great city, explaining why they should “Do it in Detroit .”

At Alpha, we love hearing echoes of the reasons to be here in Metro Detroit, but we don’t need to be convinced by pamphlets or fancy presentations. These reasons are what have kept Alpha here for over 50 years. Innovations come from Michigan, and we are proud to offer products that do too.

Return to Service

14 Mar

In December, you read about Jack Barghusen, the injured Marine from Wisconsin.

On January 7th, Jack received the Heart of the Hero Award at his home. The package included three pages full of signatures, included were those of Rotarians, Alpha employees and other Livonia residents all signing to show their appreciation.

Other efforts were made to show appreciation for Jack and our troops. Friends and family put together the “We Got Your Back Jack” Fundraiser to raise money to help with his recovery and rehabilitation.

Jack has since returned to his unit for limited service.

 

Over $137,000 in support

15 Feb

We continue to follow the story of Larry Nehasil, the fallen police officer who served Livonia for over 20 years.

Larry’s death has been met with an outcry of support for the family and many efforts to show appreciation for Larry as well as our Police force and Firemen. Even weeks after the tragedy, support for the family is still going strong:

  • Last week, a Livonia resident and former classmate of the officer, presented the idea that a park be named after Officer Nehasil.
  • Last Friday, February 4th, the Livonia Jaycees hosted an event at One Under Bar and Grill, with all proceeds benefitting the Nehasil Family. It was easy to see the community support from the many attendees to the multitudes of donated silent auction prizes.
  • Last Saturday, February 12th, more than 500 people attended the In Memory of a Hero benefit for Larry’s family.
  • This coming Friday, February 18th, at the Livonia, Brighton, and Canton Buffalo Wild Wings 20% of sales from all three stores will be donated to the memorial fund (promotion must be mentioned for donation to be counted).

The Larry Nehasil Memorial Fund has over $137,000 in it already, with many more fundraising efforts ongoing.  To get involved, click here.

This is What We Do.

9 Feb

It’s what we are talking about in this town:

Did you see that Chrysler commercial?

The “Imported From Detroit” ad has rallied supporters worldwide around our city, its story, its people.

Reinvention, a living reality Detroit has become famous for,  is a clearly featured theme of the ad and its focus on Detroit as a gritty hardworking city– highlighting our region’s trip to “hell and back.”

The most important and moving aspect of the ad was its focus on Detroit’s talent. It paints a picture of Detroit through its dedicated citizens.  The stalwart Detroiters you see embellishing the cityscape aren’t make believe. They are a real part of our community, our mission.

Chrysler invested in the two minute, longest-ever SuperBowl ad of course with the intention of selling vehicles. What they ended up doing was telling our story of determination to upwards of 100 million people.  And we are proud.

This is the Motor City. This is what we do.


Heart of the Hero

14 Dec

Jessica Drakeford, Alpha Administrative Assistant

Alpha is a veteran-owned military supplier and many of our employees have served or have family in the service. When we hear about sacrifices made by our servicemen and women, it hits home.

We recently heard such a story through fellow Rotarian Roger Moore, a former marine. This October, Marine Corps 1st Lieutenant Jack Barghusen was injured by an IED while serving his second tour in Afghanistan.  Shrapnel struck him on the left side of the body, injuring his face, leg and most severely his arm. Jack endured a nearly eleven hour surgery to reconstruct his arm, the first of many he will undergo.

It is men like Jack to whom we owe thanks, for protecting us and our country. Alpha and the Livonia AM Rotary are working together to express our sincere appreciation for Jack’s sacrifices. With the help of the Madison, Wisconsin Horizons Rotary, we will be presenting Jack with a Heart of the Hero Award and proclamation, created to honor his selfless actions and willingness to put himself in danger, in the name of Freedom and Justice.

Alpha's Chuck Shimko signing in the facility.

When Survival Isn’t Enough

10 Nov

Businesses that successfully weathered the past year’s economic downturn are the survivors that will define the evolution of manufacturing in the coming decade. To keep up and continue moving forward, businesses need to invest in new technologies, but even successful businesses are challenged to establish funding for these projects.

Alpha COO, Chuck Dardas, recently expressed these frustrations to Crain’s Detroit Business, the full article is available here (free registration with Crain’s is required).

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